But in 2017 this is certainly not the case.
In fact we have 5 reasons that email should be a priority in your marketing strategy.
- Email marketing has an AMAZING ROI
- Emails nurture leads cost effectively and effortlessly
- Emails convert better than social media and many other marketing channels
- It’s estimated that over 67% of consumers use a smartphone to check their email
- Email can seamlessly integrate with other marketing strategies
So, now you know the value of email marketing, what are the top trends for 2017 ?
The Top 4 Email Marketing Trends for 2017
Like any other strategy, email marketing is constantly evolving to reflect SPAM laws and best practices. As we enter a new year, take these new trends into consideration to help you grow your email list, engage with your clients better, and build your client base.
5 trends Email marketers need to stay on top of in 2017 and a couple of things you can safely ignore…
As we move from one year to the next, the heart of email marketing remains the same. It is about providing customer-centric experiences. For email experiences, this is the mantra of right message, right person, right time. The closer you get to this the better the results.
The Future of email marketing – 2017 edition
Email is a mainstay in the marketing toolbox, but marketers need to continuously evolve their email tactics to cater to a changing audience.
With this clear vision of the future of email it’s the ideal time to consider the management of your emails.
With No monthly fee, No per-message charges and No fee rises as your list grows. arpReach makes your email marketing targeted, automated and more profitable !
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